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Q:
Do you expect the price your company charges for its products and services to increase, decrease or stay the same in 2012?
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Higher prices
For the first time in three years, more than half of all U.S. companies surveyed intend to increase the prices of their products and services. Currently, 57% of CFOs expect price increases in 2012, up from 50% previously. This pricing strategy is consistently held by all CFOs regardless of industry sector, geographic region, sales size, company type or level of foreign market involvement.
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